“InsideSales.com is exactly what we were looking for... allowing us to dramatically increase the number of leads a single representative can effectively manage.”
Mark Pardy
Market Analyst
Dun & Bradstreet
Canada
Use Chat Software to boost Conversions
Chat Software
Chat is becoming the medium of choice for the Internet
savvy. Most people are familiar with AOL or MSN instant messenger,
or have used chat support on websites.
But did you know that you could allow your Inside Salespeople
to proactively chat with prospects who are surfing on your website?
Such companies as LivePerson.com, Bold Chat, and SightMax have pioneered
very effective means for live chat to be initiated. Either an assertive
chat screen can be popped up inviting a live conversation, or a more passive
screen can beckon to those browsing the site.
Both have proven to increase conversion rates based on different variables
and hold a great deal of opportunity for those trying to generate sales
through a combination of their website and inside sales.
Settings can be arranged so that chat is only initiated when there are
live representatives available to carry on a conversation. 'Canned' responses
or access to a self-help database can be activated after hours or for
self-service sites as well.