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Provo, UT — February 21, 2008 — InsideSales.com announced
today that it has been named the winner of the Lead Management category
for CRM Reviews 2007 Best Product of the Year. The CRM Reviews list their evaluation criteria as: innovation, performance, ease
of integration into environment, ease of use and manageability, functionality,
and value.
CRMReviews.com lists the following 2007 BEST Product of the Year category
winners:
· Salesforce.com:
CRM – Enterprise
· Entellium
Rave: CRM – SMB
· Aprimo:
Marketing Automation
· InsideSales.com:
Lead Management
· Oracle
On Demand: Sales Force Automation.
InsideSales.com was the first to integrate hosted dialer technology into
an online
CRM solution. It moved up-market and specialized with the release
of ResponseSwamiTM, an on-demand lead
management software suite for mid-market and enterprise organizations.
ResponseSwami combines Web and telephony technology to facilitate immediate
callback from Web form info requests, consistent callback based on optimal
time of day and day of week, as well as continual callback capabilities
using the InsideSales.com PowerDialer.
“We are grateful to be recognized by CRM Reviews as the leader
in the Lead Management category,” said David Elkington, CEO of InsideSales.com.
“It is great to see some recognition for this rapidly growing and
exciting category. This technology is already producing significant
returns for companies who focus their demand generation resources on the
Web.”
As pioneer of this patent-pending technology, InsideSales.com, in conjunction
with the Massachusetts Institute of Technology, sponsored a research study
on Lead Response Management
that was presented at MarketingSherpa’s Business-to-Business Demand
Generation 4th Annual Summit 2007. Dr. James Oldroyd of MIT uncovered
a number of surprising insights, most meaningfully that Web generated
leads have a nine-fold increase in contact and qualification
when called within one hour.
About InsideSales.com
InsideSales.com provides demand
generation solutions with embedded dialers.
They were the first to bring voice technology to the Web. Their
patent-pending lead
response management solution provides tools to help companies manage
leads generated through Web sites and marketing initiatives. These
tools include mixed-media Web form callback, automatic dialers, outbound
dialers, power
dialers, inbound call routing systems, voice broadcasting, lead
nurturing solutions, and integration with online CRMs solutions like
Salesforce.com and Web analytic solutions like Omniture.
Press Contact
Ken Krogue
801-853-4070
For info visit http://www.InsideSales.com.
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