Let’s face it, CRM sucks to use, especially if you’re a sales rep. But, we use it because we have to. I promise that statements like that won’t last though. Something has to happen to make CRM valuable and I’m not talking about SMART CRM as that is more of the same.
We need to not just give to CRM, we need to get from CRM. The next evolution of CRM is a system of growth and it combines CRM with AI and sales technologies to help sales teams sell more.
Links and Resources Mentioned in This Episode:
In This Episode You’ll Learn:
- The truth about where reps are spending their time
- How CRM is not living up to it’s promised benefits
- What is an AI System of Growth and the future of selling