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What ever happened to field sales? Do companies still utilize it and is it still effective? The answer as always is, it depends. Field sales is a powerful go-to-market strategy but it is often misunderstood and can , therefore, ack organization and structure. In this episode, Steve Benson, CEO of Badger Mapping, discusses his experience as a field sales rep and some of the top challenges fields reps face when trying to reach their sales goals.

In This Episode You’ll Learn:

– What are the primary responsibilities of a field rep
– What are the biggest challenges of sales reps
– How are organizations are solving these problems to build effective field teams

Links and Resources Related to This Episode:

Badger Mapping
EP: 100 Mind Boxing
EP: 105 Selling to Zebras

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