Beyond Cold Calling: Bridging Social Selling with Inside Sales for A Winning Strategy

Ken Krogue made headlines in 2014 when he declared that cold calling was dead. The writing’s on the wall: the sales process has fundamentally changed and buyers are harder to reach than ever before.

Many traditional sales organizations still mistakenly believe the quickest and most effective way to set up meetings with prospects is dialing alone. Instead, a better strategy is to leverage social selling on LinkedIn to help speed up the process, warm up the introduction and land the account.

Join Ken and LinkedIn’s Koka Sexton (recognized by Forbes as one of the world’s most influential social selling leaders) for an engaging discussion on how to use LinkedIn to create a winning strategy that will result in more conversations — and ultimately, more closed deals.

In this webinar, you will learn:

  • How to use LinkedIn to create your professional brand, find the right prospects and engage customers
  • Best practices for closing deals faster with social signals
  • Four simple steps you can do tomorrow to help you win

Watch the webinar