The Challenger Sale: Driving Sales Growth by Taking Control of the Customer Conversation

Featuring Matt Dixon, Executive Director of the Sales & Service Practice of CEB.

Matt Dixon explains the different kind of buying in today’s world and how that relates to the biggest driver in customer loyalty.

You’ll discover:

  • The five sales rep profiles found in a company
  • Why Challenger sales rep is the most likely to win
  • How to create the right customer buying experience to win customer loyalty

Register to watch this Greatest Hits – On Demand Webinar.

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