The State of Sales – Why Europe is Beating the US w/Denise Bryant @AssocProfSales

XANT, in partnership with the AA-ISP, Top Sales World, and APS did a research report on the State of Sales. The report covered three areas of structure, people, and systems. In this episode, Denise Bryant, Managing Director at APS joins the Playmaker podcast to discuss the state of sales and provides insights and analysis as to why the US and Europe differ on many key attributes in regards to sales.

In This Episode You’ll Learn:

  • Why Europe is more productive than the US
  • Why Europe is appears to have better skilled sales people than the US
  • What companies need to think about when setting a global sales organization

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