What is a sales playbook and how should companies think about it? The answer may seem easy but it’s not. In this episode, Daniel Baunds, CEO of Vendas B2B Academy, talks about his experiences with sales playbooks. He highlights the importance of making them custom centric and having them follow a methodology that can be scaled to fit your business.
Links and Resources Mentioned in This Episode:
In This Episode You’ll Learn:
- The importance of a buyer-centric playbook
- The power of closing early
- Why you need to make it scalable
- The importance of mapping out your methodology
- Implementation hacks