We all talk about sales cadence but that doesn’t mean we know what it is. We’ve talked about sales cadence on this show before but this is different. We recently completed additional research on sales cadence where we analyzed 1.5 million activities across nearly 500,000 different cadences – all focused on outbound selling.
In this episode we dive into the research and discuss what companies need to be thinking about to be successful in building pipeline and winning with their sales cadences.
Links and Resources Mentioned in This Episode:
In This Episode You’ll Learn:
- What is the definition of a cadence
- What are the five pillars of a cadence
- How can companies build a cadence to increase pipeline