Following up on Ken’s highly successful Forbes.com article, “The Death of SEO: The Rise of Social, PR, and Real Content,” he has penned a new article – Part 2 actually – which is full of tips on how to generate real, quality content. When generating real content, there are a variety of different mediums that can be used, including: text, audio, video, pictures, and infographics. By using a variety of mediums, you can leverage a single core concept across a number of deliverables and expand the scope of your potential audience. To learn more, read the entire article.
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