Posts Tagged ‘social selling’
The Influencer Promotion Strategy That Drove 30,000 Event Registrations
In May, XANT hosted its annual Sales Acceleration Summit (SAS), the world’s largest virtual summit for sales and marketing leaders. The event featured more than 80 top sales and marketing influencers and generated 30,000 registrants from 11,000 companies. The expectations for SAS were ambitious. We knew we’d need to be creative if there was any…
Read MoreSocial Sellers: The Modern-Day 49ers
In the spring of 1848, prospectors started to mine land in California in hopes of striking it rich — and they did. For almost a year, these ordinary prospectors averaged daily gold finds worth 10 to 15 times the daily wages of laborers on the East Coast, some making as much in six months as…
Read MoreLinkedIn InMail and Email Secrets for a 60% Response Rate
Sales success doesn’t happen by accident. So, when I finished at 112% of quota and landed in first place on my team, naturally my manager wanted to know what I was doing differently. My answer was simple: I was using LinkedIn to prospect. This was 2011, long before Sales Navigator, but the value of LinkedIn…
Read MoreLinkedIn Social Selling Tips From Top Social Sellers
LinkedIn’s research shows that sales professionals who use social selling get better results. These numbers represent just a sampling of the mounting evidence proving the undeniable value of social selling. LinkedIn is rapidly becoming a go-to tool for sales reps looking to increase their network, build stronger connections, and reach more decision makers. We spoke…
Read More3 Steps to Driving Sales Conversations and Revenue With Social Selling
Every sales development representative (SDR) wants to achieve results. But how do you drive business and book meetings faster? Through social selling. Take today, for example. We won a customer completely through social selling. Here’s how we did it — in three steps. Step 1: Demand gen specialist creates campaign First, our demand generation specialist…
Read More7 LinkedIn Mistakes That Kill Sales
Sales teams are increasingly turning to social media for prospecting and attracting the attention of buyers. Sadly, though, many sales professionals are using social platforms poorly, unable to break through the clutter and find success. Art Sobczak, author of “Smart Calling,” and Crystal Thies, “The LinkedIn Ninja,” shared proven LinkedIn secrets in a webinar titled “Seven…
Read MoreDeloitte Study Identifies XANT as No. 1 in Social Selling
The social engagement experts at Insightpool conducted a study of the Deloitte Technology Fast 500 companies to see how well they use “social currency.” XANT ranked No. 1 overall based on an in-depth analysis of our Twitter activity. You can see the full report here: Social Currency Study. How did we end up at the…
Read MoreAre You Social Selling or Just Being Salesy on Social Media?
I don’t want to mince words. But there is a striking difference between social selling and selling on social media. Although the difference may seem subtle and benign, it’s an important difference to know. While social selling is all about helping a potential buyer through their journey, selling on social media just means you’re being…
Read MoreTop 40 Klout Scores at the 2014 Sales Acceleration Summit
What’s Klout? Do you know what your Klout score is? If you want to be known as an influencer in the social media world, but can’t answer these two questions off the top of your head, you’re probably missing out. Klout is as a website and mobile app that uses social media analytics to rank its…
Read MoreWhat You Don’t Know About Social Selling Can Kill Your Career #df13
What’s your social selling IQ? Social selling has been a buzzword for years, but many sales pros still struggle to understand what it is, why they should care, and how they can use it to close more deals. Even though the reps who master it prosper, most organizations haven’t educated their sales teams or created…
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