When it comes to building a social selling culture, most companies fall into one of two camps: they either think it’s going to be way harder or way easier than it actually is. Because many sales leaders don’t fully understand this relatively new form of selling, they often dedicate inadequate time and resources to it…

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Does cold calling still work? It depends how you define it. The original definition of cold calling was reaching out to people you don’t know anything about and trying to sell them something. “Anybody who does that these days is an idiot,” says Ken Krogue, founder and president of XANT. Earlier this month, Krogue teamed…

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How do your prospects make buying decisions? Do they sit around waiting for sales reps to call them or do they seek out information from trustworthy sources? Today’s B2B buyers find the information they need via online search and social media. They go to Google, read reviews, ask their networks for recommendations, visit corporate websites,…

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Do you ever wonder why your sales reps lose deals to your competitors? Jamie Shanks, managing partner at Sales for Life, says you can use social selling tools to capitalize on the goldmine of competitive intelligence that is available online. He shared some actionable advice during his presentation at the Inside Sales Virtual Summit. “If…

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Social media has impacted almost every business industry. Think about it – it’s changed how we view presidential debates (Twitter/Facebook), where we should eat next (Yelp), and who is the best candidate for a business partnership (LinkedIn). These social platforms have the potential to supply enormous amounts of information if only you understand how best…

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Social selling is fast becoming an integrated part of the typical sales process. With Facebook, Twitter, Google+ and, of course, LinkedIn sales professionals are able to gain access to a huge amount of sales intelligence enabling them to close deals more efficiently. For those in the B2B sales space, LinkedIn is a must-have resource and…

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