Legendary sales visionary Ken Krogue has finally done what he has wanted to do for years: He has codified all of his crazy methods and best practices into an easy-to-follow blueprint for inside sales success.
“It’s about dang time,” said Krogue, president and founder of XANT, as he introduced his new book, “Sales in the Cloud,” to hundreds of sales leaders attending Accelerate 16. “This book will show traditional sales leaders how to use the inside sales principles of science and testing to embrace the new Sales Revolution.”
He emphasized that “Sales in the Cloud” is more than just a book.
In addition to covering key concepts, such as lead generation, sales and marketing alignment, lead response best practices, executive sponsorship and change management, it includes bonus material, like:
- InsideSales’ famous 7-Tier Benchmark – shows your sales team where you currently stand and how you can get to where you want to be.
- ResponseAudit – a secret shopper program that determines how well your sales team responds to web leads.
Accelerate 16 attendees received special advance copies of “Sales in the Cloud.” InsideSales will announce when the book is more widely available soon.
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